The Situation
Engagement Details
Industry: Healthcare SaaS
Investors: Angel & institutional
Duration: Ongoing
A Connecticut-based healthcare SaaS company backed by angel investors required accounting and CFO support to improve financial operations, enhance reporting, establish a budget, long range plan (forecast), and advise the CEO on capital raising and cash management. They needed to raise a preferred stock round, executed, and are now raising additional capital to continue growth.
The Execution
Took over accounting from departing bookkeeper
Improved QuickBooks Online, chart of accounts, financial statement presentation, bank reconciliations, and timely reporting
Established vendor management and accounts payable process using Bill.com
Prepare financial statements and budget/forecast model for management and investors
Revamped financial model that has resulted in $5 million equity capital raised since we engaged
Maintain monthly accounting, reporting, Accounts Payable, and forecast updates
The Results
Pinewood continues to support the firm today as it executes on its sales pipeline, raises more capital, increases headcount, and continues to serve surgery centers in major U.S. hospitals. Pinewood will support the company in raising and deploying an additional $5 million in equity capital in 2022 and 2023.