Are you raising money for your startup? Having trouble getting anyone’s attention? Investors, customers, lenders?

There are two immediate fixes that you can start with TODAY to get your business moving forward.

#1: Refine your story.

The FIRST thing you need to do as an entrepreneur is to get your story straight. Who are you? Why are you relevant? What problem are you REALLY solving and why should anybody care?

Pro Tip: Practice your 10, 30, and 60 second pitch. Focus on the problem or desire you address, the size and relevance of the number of people who share the problem. Present your solution and why your audience will benefit from working with you.

#2: Show proof.

Ideas are a dime a dozen. Everyone has them! And while it is easier than ever to create a landing page and “fake it” for awhile, a savvy investor and customer will see right through you. Show proof that your new and novel idea is relevant. Show that people care!

Pro Tip: Gather email signups from your customers. Post on Facebook and start conversations. Pre-sell your product to a few dozen customers (actually collect cash!), and show the world that people care enough about your product to sign up with you!